Allina Liu’s Spring 25 show titled Good For Her, seeks to celebrate femininity through a presentation inspired by woman-led cults and the Pagan tradition of Midsommar. Drawing from traditional Scandinavian bunads, Liu references shapes from the old folk costumes. Scallops and geometric necklines are updated and given a contemporary twist to create unique, yet wearable pieces. This season Liu was also able to take her sustainability efforts to new heights by partnering with Brooklyn based lab, TômTex. Utilizing the revolutionary biomaterial made out of an enzyme from recycled seafood shells and mushrooms, the “leather” featured in the collection is cruelty-free and naturally biodegradable.
As the attendees weave through the cult members, the show immerses the guests in a world where the divine feminine takes center stage with her closest disciples surrounding her (dressed in denim as a nod to the infamous cult leader, Tony Alamo), and her newest pledges encircling all of them. The disciples are adorned in daffodils (which are top-applied with a quilting method called trapunto stitching) to represent the flower that was used in Pagan spells to conjure resiliency.
Throughout history, the power of femininity has been both a source of profound strength and a cause for great fear. From ancient matriarchal societies to the mysterious female-oriented cults of our past and present, women have wielded influence and authority in ways that transcended traditional gender roles. These female-led spiritual and social movements, such as the Vestal Virgins of Rome or the priestesses of ancient Egypt, were often deeply connected to the cycles of nature, wisdom, and life-giving forces.
Yet, despite their impact and reverence, women’s voices have frequently been suppressed by patriarchal societies threatened by their potential. Fear of feminine power has historically led to the silencing of women, through both overt suppression and subtle erasure from historical narratives. The persecution of witches during the medieval period as well as Salem, were stark examples of this dynamic—women who practiced healing, wisdom, or spiritual rites were demonized and punished, revealing the deep-seated anxiety surrounding female authority.
This complex interplay of empowerment and oppression highlights how the feminine has been both revered and marginalized throughout history. By understanding and reclaiming these lost and silenced voices, we not only honor the legacy of powerful women but also reassert the value of feminine wisdom and strength in shaping our world.
Hair Sponsor: Shokunin Education LLC
Hair Product Sponsor: RICA Responsible Beauty
Beauty: Anthony Tulve Team
Lookbook Photographer: Anna Letson
Public Relations: Lindsey Media
Styling: Christina Knebel
Production Team: C. O'Neil Productions
Lighting: Devlin’s New YorK
Contortionist: Anna Venizelos
Design Interns: Lena Blumberg, Zoe Avraamides
NYFW Volunteers: Morgan Zuanic, Alex Levey
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